Return Customer

Make your customers happy. Improve your business. Grow your revenue

Happy 7th Birthday Return Customer!

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Return Customer turns 7 years old this week! Thanks for reading this year and for your support via emails, comments, and guest posts.

As we go into the 8th year, what do you want to see here on ReturnCustomer.com? Please leave a comment and let me know.

I always find it interesting to review the data on how readers like you find their way to ReturnCustomer.com. Here are this past year’s highlights:

Top Post Written in the Last Year

5 Essential Customer Retention Strategies was the most read post that was written since Return Customer’s 6th birthday.

Top 5 Most Read Posts

Looking back at the archive here on Return Customer, these posts were the most visited this past year:

  1. Top 5 Ways to Measure Customer Satisfaction
  2. Four Customer Expectations
  3. The 7 Most Common Customer Complaints and How to Respond
  4. How to Convince Customers to Buy Today
  5. 5 Effective Ways to Retain Customers in Good and Bad Times

Top 5 Referrers

These great sites have sent more people to Return Customer than any other sites (not including search and social sites) over the past year. Thank you!

  1. Invesp’s Top 50 Customer Service blogs
  2. The OpenView Labs blog has mentioned Return Customer several times over the past year
  3. Service Untitled offers solid customer service articles. I’m honored to be listed in their blog roll.
  4. Customer1.com has Return Customer featured in their blog roll.
  5. The Aweber blog’s quality articles continue to send people to Return Customer.

Let’s Get Social

Thanks for sharing ReturnCustomer.com with your friends and followers! I’ve seen a noticeable increase in readers coming from Twitter, Facebook, and LinkedIn.

Follow me on Twitter: http://www.twitter.com/joerawlinson

Let’s connect on LinkedIn (just let me know you found me via Return Customer): http://www.linkedin.com/in/jrawlinson

Top 5 Searches

The following searches (linked to their respective posts) brought the most people to this site last year:

  1. how to measure customer satisfaction
  2. measuring customer satisfaction
  3. customer expectations
  4. customer retention strategies
  5. returning customer

If you have any comments on things you like or that could be improved with Return Customer, please leave a comment, send me an email, or follow me on Twitter.

Birthday Present for You!

To help celebrate Return Customer’s birthday, I’m giving away a copy of Richard Shapiro’s fabulous book The Welcomer Edge. He was kind enough to send me a signed copy to give away and it can be yours.

To win the book, simply leave a comment on my review of The Welcomer Edge and you’ll be entered to win. I’ll pick a random winner May 1st. Good luck!

Update May 1, 2012: Katie is our winner of the birthday contest!

Using Psychology to Increase eCommerce Conversion at SXSW

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Update 3/13/2012 – Thanks for all great feedback on my presentation. Here are the slides:

Using Psychology to Increase e-Commerce Conversion

You can hear the audio via the podcast on the SXSW site:
http://schedule.sxsw.com/2012/events/event_IAP12457

Original post below…

I’ve put together a proposal for the upcoming South by Southwest Interactive 2012 Conference titled “Using Psychology to Increase e-Commerce Conversion”. I’ll be talking about how you can get inside your customer’s head and actually close the sale online.

How You Can Help…

I’m competing against 3600 other submissions for only 500 speaking slots. So your help is critical!

If you’ve enjoyed the content here on Return Customer or seen one of my presentations, I’d appreciate it if you could vote for my panel.

Here’s what you need to do (it will take less than 4 minutes):

  1. Visit: http://panelpicker.sxsw.com/ideas/view/12457

    My panel is called “Using Psychology to Increase e-Commerce Conversion”

  2. Click the “Create an Account” link at the top of the page:

  3. After your account is created, make sure you are on this page: http://panelpicker.sxsw.com/ideas/view/12457 and click the thumbs up:

  4. You’re done!

Thanks!

Thanks for your support! If you voted or will be at SXSW next year, let me know in the comments.

Happy 6th Birthday Return Customer!

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Return Customer turns 6 years old this week! Thanks for reading this year and for your support via emails, comments, and guest posts.

As we go into the 7th year, what do you want to see here on ReturnCustomer.com? Please leave a comment and let me know.

I always find it interesting to review the data on how people find their way to Return Customer. Here are this past year’s highlights:

Top 5 Most Read Posts

These posts were the most visited this past year:

  1. Top 5 Ways to Measure Customer Satisfaction
  2. Why Customers Hate Convenience Fees for Credit Card Transactions
  3. Four Customer Expectations
  4. 5 Ways to Better Treat Your Customers
  5. How to Convince Customers to Buy Today

Top 5 Referrers

These great sites have sent more people to Return Customer than any other non-search site over the past year:

  1. Glenn Ross’ Customer Service Experience Blog
  2. Author Guy Winch did a guest post Customer Complaints: The Expressway to Customer Loyalty related to his new book this past year
  3. Customer1.com
  4. Aweber blog
  5. Twitter and Facebook rounded out the top 5. Thanks for sharing ReturnCustomer.com with your friends and followers.

Top 5 Searches

The following searches (linked to their respective posts) brought the most people to this site last year:

  1. convenience fee
  2. customer expectations
  3. returning customer
  4. how to treat customers
  5. how to measure customer satisfaction

If you have any comments on things you like or that could be improved with Return Customer, please leave a comment, send me an email, or follow me on Twitter.

Happy 5th Birthday Return Customer!

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Return Customer turns 5 years old this week! Thanks for reading this year and for your support.

Now that I’ve hit the 5 year mark, I need your help. What do you like most about Return Customer? What would you like to see? Why do you read Return Customer? Please take a moment to leave a comment and let me know.

I always find it interesting to review the data on how people find their way to Return Customer. Here are this past year’s highlights:

Top 5 Most Read Posts

These posts were the most visited this past year:

  1. Why Customers Hate Convenience Fees for Credit Card Transactions
  2. Four Customer Expectations
  3. 5 Ways to Better Treat Your Customers
  4. How to Convince Customers to Buy Today
  5. Do not respond to this email!

Top 5 Referrers

These great sites have sent more people to Return Customer than any other non-search site over the past year:

  1. 9rules
  2. Aweber blog
  3. Alltop’s Customer Service Directory
  4. Get Satisfaction Blog
  5. Service Untitled

Top 5 Searches

The following searches (linked to their respective posts) brought the most people to this site last year:

  1. convenience fee
  2. customer expectations
  3. how to treat customers
  4. returning customer
  5. proactive customer service

If you have any comments on things you like or that could be improved with Return Customer, please leave a comment, send me an email, or follow me on Twitter.

Guest Bloggers Wanted

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I’m looking for guest bloggers to share their experiences and lessons here on ReturnCustomer.com. I receive lots of guest post requests and not all articles are accepted due to quality, duplicate content, or topics that aren’t a good fit for my audience.

You’re a good writer so please write the article yourself and not use A.I. to do it for you. A.I. generated articles will be rejected.

Post Topics

The guest posts on my blog are typically informational, focusing on how to help the customer. Your post could be about anything business-related, be it marketing, customer service, e-commerce, best practices, etc.

Article Length

Your post should be at least 1000 words in length.

Make it Actionable

Your post should include practical and actionable steps that the readers can take to improve their businesses. Highlight key takeaways, next steps, or actions the reader should take based on the information you are sharing.

Exclusivity

Your post will be unique to ReturnCustomer.com.

Byline and Links

These posts end with a byline about the author’s business which could include a link back to your site.

Guest posts must be non-promotional in nature. Please link to at least one existing article on Return Customer in the post.

Guest Post Examples

For examples of previous guest posts on Return Customer, see:

https://returncustomer.com/tag/guest-post/

How to Submit Your Guest Post

If you are interested in being a guest blogger and writing a post for ReturnCustomer.com, please let me know. Send your topic idea and I’ll get back to you shortly.

Thanks!

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