Instagram is a completely unique blend of stunning visuals, storytelling hashtags, content curation opportunities, and real-time marketing which can’t be beat. Marketers who wish to use the platform will need a plan which always works with these unique online marketing tools. With a little bit of … [Read more...]
Marketing Tips
Use these marketing tips and tricks to better position and sell your products and services to customers:
The 4 Powerful Emotions of Consumer Marketing
With a saturation of marketing and advertising, companies rely more on consumer emotions to sell a product. Between television, radio and the Internet, there are a lot of mediums to lose a message. But these four emotions and strategies are key ways to engage new customers in … [Read more...]
Ways to Improve Your Email Marketing Campaign’s Effectiveness
Sixty-one percent of marketers planned to increase their spending on email this year, making email a higher priority than social media, mobile marketing or any other channel, StrongView's 2015 Marketing Trends Survey found. Marketers are focusing on automated email marketing methods, especially … [Read more...]
Keep It Simple: Minimalist Marketing Messages
There are a number of tried and true methods that help business owners keep and attract customers. One of the most current and prominent marketing trends is minimalism. This concept can be applied to your business through website design, marketing campaigns as well as the way you publish information … [Read more...]
Get Your Customers Excited About Anything
The University of Southern California defines consumer psychology as the study of how consumers are influenced by their environment about how they think, feel, reason and select between different brands, products and retailers. It’s humbling to think that emotions are the driving force behind … [Read more...]