Return Customer

Make your customers happy. Improve your business. Grow your revenue

  • Customer Service
  • Marketing
  • Business
  • eCommerce

Book Review: Defensive Design for the Web

August 2, 2005 By Joe Rawlinson


Buy this book

Things don’t always go like you hoped. Your website will be used by different types of people from various backgrounds. You must prepare and make their online experience with you as pleasant as possible. This includes gracefully recovering when visitors encounter problems.

Defensive Design for the Web comes to us from the ingenious people at 37Signals. I’ve praised their innovative products here before because they have created a wonderful user experience. This book passes along some of their expert knowledge in an easy to read format.

Defensive Design includes screenshots of websites with analysis of what works and what doesn’t. Forty key points are covered that can help you create an online experience that effectively handles the bumps in the road.

Take a look at this book and I’m sure you’ll find at least a handful of things you need to fix on your website.

Read more Defensive Design reviews on amazon.com

Buy Defensive Design for the Web on Amazon.com »

  • What’s a Return Customer?
  • About
  • Speaking
  • Contact Joe

Recent Posts

  • Effective Event Ticketing Strategy for a Conference
  • 4 Lead Generation Techniques to Boost Your Social Media Marketing Initiatives
  • Profitable Additions To Consider for Your Restaurant
  • Business Survival Techniques: Hanging on the Last Resources
  • 5 Frustrations Customers Have with Help Desks

Read My Book Reviews…

I post detailed book reviews and quick business book reviews