If you aren’t familiar with Gary Vaynerchuck, his latest book Crush It! will introduce you to why he is such a sought-after speaker, consultant, and inspirational figure.
Gary’s enthusiasm is contagious and nothing short of inspiring.
Crush It! centers around pursuing your passion and how that can lead to financial success. Gary outlines his journey as an entrepreneur and discusses how you, too, can chase your personal interests and build your personal brand as a viable lifestyle.
Granted, the slant of this book is to prepare you to do your own thing, leave your job, and live your passion. However, the author has very important points about building your personal brand. This brand can be transferred anywhere and used not just in your current job or company, but anywhere your expertise is relevant.
Gary outlines how he moved from running his family’s wine business to becoming an online star and entrepreneurial icon.
Crush It! steps you through some of the online tools you can use to build your personal brand and, in turn, your personal success. While this isn’t a step-by-step guide on how to use social media and online technologies, it does point you in the right direction on how to get started.
As the core of this book revolves around cashing in on your passion, it will help you identify what your passion even is. This isn’t a get-rich-quick book. To the contrary, Gary is very honest in how much hard work it took him to get where he is and how hard you’ll need to work to achieve your dreams.
If you have a day job, this book will inspire you to reach for greater heights. You can be an expert and go-to person for whatever you are passionate about. That may or may not be related to your job.
If you own your own business, this book will help you realize that you probably aren’t working hard enough to achieve the success and potential that is waiting for you.
At a minimum, Crush It! and Gary’s exuberance will inspire you to take action. After all, you have to take a first step sometime if you hope to get anywhere.
Recommendation: Listen to this Book!
Gary actually “wrote” this book by speaking it and then had a ghost writer put it together for print. By doing this, his voice and animated examples come to life in the written word.
I listened to the audiobook version of Crush It! and would recommend you do the same. Gary himself recorded the audio version and interjects “off script” commentary as he goes along.
Read or listen to Crush It! and you will be motivated and inspired.
You can find Crush It!: Why NOW Is the Time to Cash In on Your Passion on Amazon.com.